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Social Media Spotlight: The Collective Clothing Company
For today’s Social Media Spotlight, we will be featuring The Collective Clothing Company. Founded by Luke Schulze in 2008, The Collective is a lifestyle brand that sells a variety of apparel. From tank...
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How To Use Social Media Marketing to Join the Conversation About Your Brand
Many businesses of all sizes are still reluctant to jump on the social media bandwagon. Executives may be scared that by creating social media sites, new avenues are built for negative comments and bad...
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10 Ways for Businesses to Become Social on Twitter
Do you currently have a Twitter page for your business? How are you using it for your social media marketing strategy? Do you just post random tweets with links to your company’s website and think...
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Social Media Spotlight: The Intelligist Group
Today’s social media spotlight proudly presents The Intelligist Group. The Intelligist Group is a team of innovative strategists that helps companies get through blockages and find new opportunities...
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Social Media Content Strategy: How, When and What to Post
A large portion of my job is to conduct research in order to find how and if local businesses are using social media. For the most part, many companies have a Facebook and Twitter page set up, but seem...
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Social Media Spotlight: TMCnet.com
PMC’s Social Media Spotlight is proud to introduce TMCnet.com! Technology Marketing Corporation (TMC) is a global, integrated media company helping clients build communities in print, in person, and...
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How to Design Your Social Monitoring Plan
Measuring and recording the analytics of your social media sites is important in providing insights to your overall campaign. Social monitoring goes beyond those numbers inputted for your data records....
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Social Media Spotlight: Vergetone Productions
This week, we are pleased to present a music production company that is based out of Brooklyn, NY and operates out of New York, Buffalo and Boston. Vergetone Productions focuses on musicianship and...
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How to Create Social Media Call to Actions
There is always a motive for every company tweet, Facebook post or blog article. Whether it be sending your followers to a specific website or having them become a fan on Facebook, a business’s social...
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Why Your Business Should Have a Google+ Page
In the ever-changing landscape we know as social media, there is and will always be a need to stay connected with your consumers. The social era has spawned not only a new way to receive feedback from...
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